WE BRING IT ONLINE.
COVID-19 Changed Digital Fundraising
Suddenly, and without time for most nonprofits to adapt, the entire discipline of marketing and communications was gutted. Nearly every non-digital form of marketing became, at least for the moment, obsolete. (Imagine paying for a billboard or bus stop ad when the entire world is locked down at home.) Quarantine forced everyone online. We work online, we shop online, we read our news online—and now, we even celebrate weddings online. In the wake of COVID-19, the world has truly gone digital.
For example, there are many nonprofit websites and landing pages that simply can’t explain what DAF’s or Charitable Gift Annuities are to normal people. Here’s language you donors can understand:
The reason Node Motion exists is to help you find the people who want to support your work. They already love what you do, they just don’t know you yet. That’s the key to smart digital engagement—finding the people who are already passionate about everything you stand for and giving them something to act on.
Did you know you need to establish trust with the content-curating algorithms of these platforms in order to get your message in front of the audiences most likely to love your work, volunteer their time, and make a generous gift to your cause?
Lead Generation & Donor Cultivation
Donor Audience Lists for Web & Social Media
Call Center Calls & Scripts
Increase in web-based revenue
Avg. Increase in Conversions from Social Media
Revenue Generated from Digital, for Our Clients
Avg. Increase in Fundraising Using Social Media